Writing For The Web

The online revolution has changed everything about communications – it has changed writing in a big way. The famous copywriter Gary Halbert demonstrated just how crucial writing can be for internet sales, and promoting your message. Gary Halbert made a fortune by writing sales pages, he also taught and mentored people. He also made the fortunes of people he worked for. You can do the same. eWriting is not just about copywriting though, it includes many aspects.

To be an Entrepreneur in today’s competitive digital world you need to be able to write effectively for the web community, to apply specific stylistic tools, to have a versatile range of skills which can include:

  • Web Property Development – Just Like Real Estate, Your Portfolio Of Web Property Can Work For You*
  • Writing Copy, Writing Product Descriptions, Crafting Targeted Stories, Effectively Applying ‘EQ’ To
  • Produce niche books, Kindle, book websites – become a 21st Century self publisher
  • Crafting Social Media Content And Creative ‘Dark Posts’, Build Your Brand Via Social Media
  • Video Creation & Building Promotional Messages – eWriting includes creating narratives through video, the most powerful medium on the internet.

online writing course

 Skills Are The Crucial Bits

These are just some of the skills you will need to have, to offer and apply to your projects, to your clients & to build your digital entrepreneur career. This might seem daunting, but all it takes is a consistent effort and…the right information & guidance. 

The desire to engage with the digital economy is growing, there is a massive change occurring in the world and people everywhere are discovering the many opportunities now open to all of us. If you want to participate in all of this new opportunity you will need ‘skills’ – there are no tools, hacks, shortcuts to this, although there are many ways to approach it. You can build your own version of an online empire through ‘Niche Marketing’ – this simply means producing online content, offering products to specific group of people. Sign up in the sidebar to download your copy of ‘Niche Genius‘ – this totally free software gives you a rapid introduction into Niche Marketing, commence your journey with my compliments 😉


There is the question of eWriting, and SEO. Writing for the web is all about Search Engine Optimization. The big mistake most people make is to consider ‘SEO’ as a separate issue, like something you add on to your site once you have created the content – this is wrong.

You need to consider SEO at every stage of your site’s construction, every word, every meta-tag, external link, indeed the very structure of your site needs to address SEO. eWriting is the craft of writing and creating content online. This is what we will be dealing with on this site. How to create online content which works for you. We need to adopt a ‘Holistic’ approach, no surprises there, the parts of the whole always go towards building the end results.

The Big Honchos Online


This site is an ongoing project – to build a resource of currently relevant information.

I am personally interested in ‘eWriting’ – the online world has been good to me and why not share information? – No amount of ‘competition’ will hurt any of us, there is a lot of room online and opportunity for anyone who takes the time and effort to build their skills.

You don’t want to miss out on the big opportunities online, and you will miss out unless you do something about it – there are literally millions of people who all want the same thing-to be ‘rich’, to make money online, well businesses make money and really it is just about building a business, you need to act and to focus – how do we go about building online? eWriting is the beginning, middle and end of anything you can do online.

The internet is just starting to really get going, you have not ‘missed the boat’ – NOW is the time to claim your place online, think for the Long Term, in 1/2/5 & ten years time the things you do now will be bearing fruit – but you must ACT! People tend to get a little excited once they discover that they too can get a share of the digital economy, they become intoxicated with the concept of ‘quick’ results. This is the trap for new players. Calm right down, slow down, consider what you are doing-the internet is not going anywhere without you. Unscrupulous marketers all say ‘money loves speed’, they do this for a very good reason:

Newbies are whipped into a frenzy, they are told they must act quickly, they are shown products and systems which will be withdrawn within a few days, never to be seen again! This ‘money loves speed’ mantra is designed to get you to buy their stuff, and not stop to consider what you are doing, just buy their stuff and your dreams will come true…Sound Familiar?


The fact that nearly 4 Billion people are internet users means one thing: A Massive Market. This is only going to grow, and if you can position yourself with some real skills, you will be able to leverage this huge market. This is very real, and as a discerning online researcher you know this is true. You do not have to panic, and act rashly, invest in lots of software and resources you do not even know about – just relax and take a deep breath. Let’s take a look at what you actually need to do.

Lead Generation Site Building

If you can learn how to use WordPress or Squarespace or any of the fantastic tools now available, you can build websites in local business markets – apply your SEO skills, integrate a Twilio phone number for tracking and have yourself a customer magnet for: Plumbing, electricians, Tree surgeons, Handyman, Cleaning Services, Transport, Industrial Plant-Hire – the range of local niches is huge. The idea here is you create a smart, clean professional site and capture customer inquiries.

By applying SEO skills you can outrank local business sites and then sell the leads to established businesses. This sounds simple in theory, but it requires hard work, focus and consistent action.

You can build the local traffic through YouTube video, social media, and of course SEO.

A lot of people hear about this business model but don’t put in the time and effort to make their sites professional. This demands some work, time and skills to make it work – you must produce high quality content for the desired business area. Basically you are by-passing the need to gain SEO clients – instead of needing to convince business owners of the value in hiring you, you just go right ahead and build out impressive sites which capture customers. This is potentially life-changing as a business model, but you have to do it right! Contact me if you are interested, or don’t, it’s up to you. Time will pass regardless of what you do – 

There are many ways to build a personal, home based internet business – so many ways in fact that people experience paralysis, they get so overwhelmed with the potential ways to progress that they wind up doing nothing. Sound familiar? Overwhelm is probably the major problem reported to me. The solution? You need to be ruthless, decide on one project, and then shut out everything else – this is hard to do on your own. This is where having a mentor or guide comes in handy, to keep you focused and on track.


What You Get As A Starting Point

You Will Discover…For A Start:

  • The 4 essentials you need to get started
  •  Super easy ways to make money with freelance writing
  • Insider secrets of how to find dozens of freelance centers that pay top rates for your writing
  • How to write intro’s that make you money
  • What you need to create a freelance writing portfolio that sets you apart
  • How to put together your Freelance web site for free – stand out from the wannabe’s!
  • Writing for Search Engine Optimization & Human Beings – You MUST Combine The Two to be successful.
  • How to write for today’s readers – not your college professor…Adding EQ the magic ingredient, while your buddies are all spinning up crappy articles that nobody wants to read you will have a wildly popular blog!

There is a lot of valuable material on this site, it is the culmination of many years experience, and input from different successful online people who currently work in the industry. There is too much generic, vanilla information out there which helps nobody.

You will encounter many experts and people who claim to be knowledgeable – especially on social media, Facebook, Reddit, YouTube and you will be offered all kinds of cheap products on platforms like Warriorplus, JVZoo, Warrior Forum and some of them will appeal, a quick way of list building, a done-for-you blog building service, SEO services, Affiliate Marketing. Software systems that create membership sites, all kinds. Just think though, why would someone offer you the means to make thousands for $7? Surely they would rather just quietly make their own millions and not have to bother with nagging customers and the whole crappy scene? Food for thought!

So, the introductory writing course is there for people who may want to build on their skills and commence producing online content. This is only a small part of the picture. eWriting is all about being able to create valuable content, identifying a profitable subject area, a “Niche” and then working with this to build your own online income streams. It takes time, it takes learning, it takes skills – if you are ready to commence your journey and build your online business, begin making the most of the huge market the internet has made reachable for us. This site is for you. No B.S, no hype, no nonsense. Sign up for genuine help, information and friendly advice.